Bundaberg isa passionate, family owned, Australian business, creating craft brewed premium soft drinks since 1960. , Bundaberg Brewed Drinks is a proud family owned business, based in the small Australian town that shares our name, Bundaberg. The family, the Flemings, founded the brewery and still run it to this day. For as long as it's been in business the family has lived by one simple rule, If it, s worth brewing it, s worth brewing well. Brewed to a traditional recipe from real sarsaparilla root, licorice root, vanilla beans and molasses, Bundaberg Root Beer delivers a nostalgic taste experience like no other.