Ayam Brand believes only in quality ingredients prepared naturally. Ayam Brand has banned preservatives, added MSG and added trans-fat. Ayam Brand products are manufactured in state-of-the-art facilities that meet the highest international standards with worldwide-recognized certifications (HACCP, ISO 9001) and are certified ‘Halal’. Ayam Brand Sardines are from cold seas. Living in the extreme cold condition makes them fattier, juicier and richer in Omega 3.