Season with Bolner’s Fiesta Brand Rub before cooking. Simply rub a generous portion of the seasoning blend into your favorite cuts of pork, beef, chicken, venison, lamb or game,and let rest for 30 minutes (or refrigerate overnight) before cooking. To maximize the flavor, use thick cuts and sear them over high heat then reduce the temperature and cook slowly. This rib rub is great for all cooking methods including roasting, grilling, frying, baking, braising, smoking and, of course, barbecuing!